COFFEE PIRATES

Branding // Digital // Promotional // Print

What does a coffee house have to do with pirates? Nothing. And everything. Nothing, because the staff don’t wear eyepatches and the customers don’t pay in pieces of eight. And everything because this coffee house shares a punky spirit that attracts students and speciality coffee lovers alike. The Coffee Pirates is your comfort zone outside of the comfort zone.

The logo is inspired by the unconventional, the punks, the pirates and the rock and roll spirit. It’s edgy and disruptive forms fit perfectly together like members of a crew. The logo always appears in black and white while the brand world explodes with colour.

We took inspiration from pirate flags and made our own abstract design language. We created colourful graphic symbols to represent the diversity of the Coffee Pirates community. Our brand literally flies the flag for great specialty coffee. These bold design decisions accumulate to create outstanding packaging that stands out on any shop shelf.

For in-shop events and competitions we created stickers and t-shirts that combine punk history and coffee geekery.

THE GENTLEMEN CREATIVES ARE THE ALL-SINGING, ALL-DANCING WHEREVERS OF THE AD WORLD.

Oliver Goetz, Owner